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December 13, 2016

Westworld Generated the Most Digital Content Engagement Among New Fall TV Series


The early narrative was that Westworld is not ‘the next Game of Thrones.’ But maybe it can be. Between the show’s October premiere and last Sunday’s Season 1 finale, 15 percent of all HBO digital content engagement was Westworld-related. Season 6 of Game of Thrones, by comparison, accounted for 45 percent of all HBO digital content engagement while it aired.

This world doesn’t belong to you.

Topics: Content Development, Digital Strategy, Vertical - Entertainment and Media, Content Strategy