May 18, 2016

Nokia to Return as Smartphone Brand

Looks like Samsung and HTC will soon have more competition from another high-end Android smartphone maker—only this one is an old favorite of millions across the globe. Today it was revealed that both Android smartphones and tablets will be coming out with products that bear the Nokia brand name. The comeback effort is a bet that shoppers will remember and embrace a brand that’s almost disappeared.

 The 90s are making a huge, huge comeback.

Topics: Innovation, Vertical - Consumer Electronics, Branding