Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week’s marketing trends, the newest updates to your favorite social platforms, or simply what meme is currently taking the internet by storm, then read on. You never know what you might learn.
INSTAGRAM EXTENDS LENGTH LIMIT FOR INSTAGRAM LIVE BROADCASTS, ADDS LIVE-STREAM ARCHIVE
With live-streaming having something of a renaissance in 2020, as people look to replace their lost social interactions as best they can, Instagram has today announced two new options to help users maximize their IG Live streams.
TIKTOK ANNOUNCES NEW PARTNERSHIP WITH SHOPIFY, ANOTHER STEP TOWARDS IN-STREAM COMMERCE
If they can make more money on Instagram and YouTube, which have more robust ad networks and tools in place, eventually, they will - which is why TikTok has been working to integrate more eCommerce options to help provide another avenue for creators to make direct income from their work.
YOUTUBE ADDS NEW FEATURES FOR THE US ELECTION DAY, INCLUDING PROMPTS ON SEARCH QUERIES RELATED TO RESULTS
With Election Day fast approaching, and social platforms increasingly looking to ensure that they've done all they can to avoid being blamed for influencing the final outcome one way or another, YouTube has today outlined its latest set of prompts and reminders to help users get authoritative information about the poll on the big day.
That’s a wrap on this week’s feed. Stay tuned to see what happens next.