January 12, 2016

Strategy and Execution Are the Same Thing

Only 8% of leaders are good at both creating good strategies and putting them into practice, according to a Harvard Business Review survey. But one overlooked finding stands out - leaders who are good at strategy are nearly always also good at execution. The very best strategic leadership helps an entire organization understand that all of its choices result in the strategy that customers’ experience.

 We would get better “execution” if we stopped using the term

Topics: Research and Insights, Content Development, Innovation, Digital Strategy