January 25, 2016

Hallmark Channel Creates ‘Cat-lete’ Emojis to Promote Kitten Bowl

To promote both “Kitten Bowl III” airing on the Hallmark Channel during the Super Bowl and their corporate initiative to support pet adoptions and animal shelters (aka Hallmark Channel’s Pet Project) the Hallmark Channel has created a series of emojis that represent this year's Kitten Bowl athletes. Show your support for these “Cat-letes” during the claws-out, paws-out showdown on February 7th.

Get your cat-lovers emoji keyboard today.

Topics: Integrated Campaigns, Inspiration, Advertising