September 6, 2016

Snapchat Ad Sales to Reach $935 Million Next Year


Snapchat has been developing its ad business with innovative mobile formats such as sponsored animated lenses. It has been working with top brands to design ads that fit the platform – and clearly they are doing something right, because Snapchat will collect $367 million in ad revenue in 2016 and grow that figure 155% next year to $935.5 billion.

Oh Snap.

Topics: Social Media, App Development, Digital Products, Branding, Analytics, Advertising, Business Model