August 1, 2016

Rent The Runway Tries to Go Beyond Prom Dress Rentals


Rent the Runway is on a mission to be the Netflix of luxury clothing. The company launched Rent the Runway Unlimited in March, a service that charges consumers $139 for monthly rentals. Amid the updates, Rent the Runway lost seven of its major executives in 2015 and underwent a wide scale leadership transition, yet through it all CEO and co-founder Jennifer Hyman remained at the helm.

The stylish sister I never had.

Topics: Innovation, Vertical - Fashion, Vertical - Retail, Technology, Business Model