Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week’s marketing trends, the newest updates to your favorite social platforms, or simply what meme is currently taking the internet by storm, then read on. You never know what you might learn.
TWITTER LAUNCHES NEW 'CAROUSELS' AD FORMAT OPTION
Twitter announced a new addition to its ad format options: Carousels. With the launch of Twitter's new Carousels format, marketers can now add up to six images or videos in an ad.
FACEBOOK TESTS NEW OPTIONS TO ADD MOTION EFFECTS TO STILL IMAGES IN FEED
Facebook is testing some new visual effects options for still images posted to News Feed, which add simulated, video-like movement to your pictures.
NEW REPORT PREDICTS THAT TIKTOK WILL SURPASS ONE BILLION USERS IN 2021
"TikTok has seen sharp growth in active users by amassing a sizable global footprint in 2020 — nearly tripling in size since 2018. In 2021, we expect TikTok to not only achieve a coveted spot in the 1 Billion monthly active users club, but to sail straight past to 1.2 billion."
That’s a wrap on this week’s feed. Stay tuned to see what happens next.