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AMPlifier – Social Media Industry Update – Week of Oct. 19, 2020

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Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week's marketing trends, the newest updates to your favorite social platforms, or simply what meme is currently taking the internet by storm, then read on. You never know what you might learn.

TWITTER SHARES INSIGHTS INTO HOW PEOPLE ARE COMMUNICATING DURING COVID-19

Screen Shot 2020-10-15 at 3.42.32 PMThe team from Twitter UK has sought to provide some insight on this in their latest infographic, which looks not only at key conversation trends but also how brands can adapt their messaging in line with the same.

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TWITTER ANNOUNCES NEW ELECTION INTEGRITY MEASURES AS WE HEAD INTO THE FINAL WEEKS OF THE US PRESIDENTIAL CAMPAIGN

Screen Shot 2020-10-15 at 3.46.58 PMTwitter has announced a range of new measures designed to stop the spread of misinformation, including significant design changes that have been built into the tweet process, which should prompt users to think twice before amplifying certain messages.

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SNAPCHAT SOUNDS ROLLS OUT GLOBALLY WITH AN EXCLUSIVE PREVIEW OF JUSTIN BIEBER'S NEW SONG

Screen Shot 2020-10-15 at 3.51.04 PMSnapchat globally rolled out its answer to TikTok and Instagram Reels Thursday, Snapchat Sounds, after testing the feature in Australia and New Zealand since August.

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SONG STUCK IN YOUR HEAD? JUST HUM TO SEARCH

Screen Shot 2020-10-16 at 9-24-03 AMStarting today, you can hum, whistle or sing a melody to Google to solve your earworm. On your mobile device, open the latest version of the Google app or find your Google Search widget, tap the mic icon and say “what’s this song?” or click the “Search a song” button.

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That's a wrap on this week's feed. Stay tuned to see what happens next.

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