September 27, 2016

Amazon Has Scared Target Into a Management Shake-Up, Just Like It Did to Walmart

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In May, Target Chief Digital Officer Jason Goldberger was seated on a stage talking about his promotion. But just four months later, Target has eliminated Goldberger’s job. What the shake-up really comes down to is simple: A panicked decision driven consciously or unconsciously by the realization that nothing Target has done has slowed Amazon from eating up more and more market share in North America.

Sounds familiar?

Topics: eCommerce, Crisis Management, Vertical - Retail, leadership, Trends

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