Tech companies are turning messaging from a service into a platform, with supposedly intelligent bots, assistants and apps built into them. Apple is beefing up iMessage. Facebook is beefing up Messenger. Google is launching two new platforms: Allo for text, images and emojis, and Duo for videos. Maybe these bots/assistants/apps will be a means to controlling and focusing your communications, but more likely, they will spew more notifications you don’t care about.