September 28, 2016

Snapchat Spectacles and the Future of Wearables


Late last week Snapchat somewhat unexpectedly unveiled a wearable. Of course this isn’t the first company to release video-recording glasses: back in 2013 Google released Google Glass. Glass was a failure for all the obvious reasons: they were extremely expensive and hard to use, and they were ugly. These problems, though, paled in the face of a much more fundamental issue: what was the point?

The future is so clear.

Topics: Social Media, Innovation, Wearables, future