Blog Careers About Work Expertise Verticals
July 27, 2016

Lufthansa is Selling Seats on Flights Through Airbnb

rtr2d0mn-e1469477364685.jpg

Facing headwinds, Lufthansa has quietly listed seats on its planes on Airbnb. “Our cabin isn’t in the woods, but in the sky!” exclaims the ad, offering a roundtrip ticket from New York to Frankfurt for $885, including taxes, in premium economy. Lufthansa isn’t just being cute by tapping the Airbnb platform. It’s trying to fill its planes.

Doorman not included.

Topics: Digital Marketing, Integrated Campaigns, Digital Strategy, Vertical - Travel

Recent

Popular