AMP Agency has published yet another report as a part of their Search Intelligence service. This report is available for download and provides consumer and audience insights to help inform your marketing and business decisions for the Winter season.
AMP Agency’s SEO Coordinator Josie Witaschek focused on the Beauty and Fashion categories for the report and was excited to share the findings. “As we have for the other Trends reports we have produced this year, I used TikTok as a starting point for many of the topics I researched. The use of this platform as a search engine is growing across the consumer base and our team has found it useful in our research.”
The Top Trends of Winter 2022-2023 report has insights on 24 topics across 8 different categories including Travel and Activities, along with the aforementioned Beauty and Fashion. The data presented in the report is pulled straight from Google’s Keyword Planner (US only) and is paired with our analysis of why we think the topic will increase in popularity this Winter.