February 1, 2016

Age of Abundance: How the Content Explosion Will Invert the Media Industry

Over the past century, technological advancements have massively reduced the cost and time needed to create and circulate content. Though this has liberated artists, consumers are now drowning in a virtually infinite supply of things to watch, listen to and read. The answer to a world where attention is the key constraint, not capital or distribution, isn’t Big Media – it’s the Influencer Curator.

 It’s easier than ever to make content, but harder than ever to make a hit

Topics: Social Media, Media, Social Influencers, Vertical - Entertainment and Media