October 24, 2016

What Will Break People’s Addictions to Their Phones?


While some blame our collective tech addiction on personal failings, like weak willpower, Tristan Harris, a product philosopher, points a finger at the software itself. That itch to glance at our phone is a natural reaction to apps and websites engineered to get us scrolling as frequently as possible. The attention economy, which showers profits on companies that seize our focus, has kicked off what Harris calls a “race to the bottom of the brain stem.”

All part of the plan.

Topics: Research and Insights, App Development, Culture, Content Strategy, Consumer Insights