August 16, 2016

Westfield’s New World Trade Center Mall Puts In-Store Tech Center Stage

WestfieldWorldTradeBig.jpg

The $1.4 billion, 365,000-square-foot mall is home to a long list of retailers, including Apple, Bose, Dior, Stuart Weitzman, Under Armour and Sephora. To be part of Westfield’s new era of shopping malls, which includes current and future projects totaling $10.5 billion, retailers have to have a strategy for forward-facing stores with mobile and interactive features.

Retailers tech up.

Topics: Innovation, Digital Strategy, Vertical - Retail

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