October 27, 2016

The End of Adolescence

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In the 20th century, the concept of adolescence offered a bridge from the innocence of childhood to the responsibilities of adult life. Now, the bridge is sagging at both ends as the innocence of childhood has become more difficult to protect, and adulthood is long delayed. While adolescence once helped frame many matters regarding the teen years, it is no longer an adequate way to understand what is happening to the youth population. And it no longer offers a roadmap for how they can be expected to mature.

Not anymore.

Topics: Gen Z, Culture, Consumer Insights