August 17, 2016

Pinterest Follows Rivals Into Selling Video Ads

Pinterest is finally taking the plunge that many other tech companies already have: It has started selling video advertising. Video ads from brands like Kate Spade and bareMinerals will start appearing in the virtual scrapbook-like Pinterest feed today and into the coming weeks, and Pinterest is hopeful that ads from other brands will soon follow. 

The hunger for video grows.

Topics: Social Media, Digital Strategy, Advertising, Video