August 12, 2016

Macy’s is Closing 100 Stores. Where Did All of Its Customers Go?

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Macy’s announced yesterday morning that 100 of its 728 stores will ring up their final sale sometime over the next year, as the famed department-store chain continues to struggle in the fast-changing retail environment. Is anyone really surprised? Chances are that you’re part of Macy’s problem.

I certainly am.

Topics: Vertical - Retail, Consumer Insights, Culture, Digital Strategy

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