May 13, 2016

Hulu Claims Binge-Watching Can Actually Make You A More Honest Person

In its latest campaign, Hulu is pointing out the awkward and sometimes embarrassing situations that can arise when a person lies about having seen all of the episodes in their favorite series. Hulu is arguing that people no longer have to lie about being “caught up” on their favorite shows to try and impress friends.

 Why yes, I did sit on my couch all weekend.

Topics: Branding, Culture, Advertising, Vertical - Entertainment and Media