July 14, 2016

Google Launches Smarter, More Visual Ads Timed for Holiday Shopping


Ahead of the holiday shopping season, Google is working to create more visual products for retailers that want to customize how their brands and products appear in search. Google's "Showcase Shopping" ads, unveiled this week, are meant to help people find what they're looking for even when the search query they entered is quite vague.

Because it's shop o'clock somewhere.

Topics: Digital Marketing, Digital Products, Digital Strategy, Advertising, Vertical - Retail