January 5, 2017

Five Bleeding-Edge Mobile Marketing Trends in 2017

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For mobile marketing, a moment of transformation is at hand. This transformation will bring with it the following five trends: (1) Consumers redefine purchase boundaries; mobile marketing, brand partnerships deepen; (2) Department stores, mobile marketing partners tackle the 'Amazon Effect'; (3) Programmatic accelerates: brands, tech, marketing continue to invest; (4) Technology drives measurement, verification advances; (5) Next-generation creative, video redefine mobile engagements.

 

New year, new trends.

Topics: Mobile Web Development, Technology, Screens

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