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October 13, 2016

Do Men and Women Really Have Different Personalities?

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While our physical differences in size and anatomy are obvious, the question of psychological differences between the genders is a lot more complicated and controversial. There are issues around how to reliably measure the differences. And when psychologists find them, there are usually arguments over whether the causes are innate and biological, or social and cultural. Are men and women born different or does society shape them that way?

As they say, men are from Mars.

Topics: Consumer Psychology, psychology, Science, Consumer Insights

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