October 12, 2016

Boys Can Wear Makeup, Too

James-Charles-Covergirl-Man-Repeller-Feature-3.jpg

Covergirl just announced its first male spokesperson, 17-year-old James Charles. This is a big deal for Covergirl, for the makeup industry, for society, for progress, but perhaps it’s the biggest deal for boys, who are also affected by the gender normative social order so many of us ladies are fighting against.

You better work.

Topics: Innovation, Vertical - Fashion, future, Content Strategy

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