Technology

Posts By: Jon Bishop

  • April 12, 2013

    The Quantified Self Part II: Is 2013 the New 1984?

    Part II: Product Integration or Transhumanism? Who Needs a Smart-Phone When You Have a Smart-Arm? The quick cycle of awe, adoption, and finally, ubiquity of new technology has propelled the usage of Body-Product integration from a crazy concept to numerous tangible products. Companies such as MC10 and Mielke Product Design have taken this a step… Read more »

  • January 7, 2013

    What We're Looking Forward to at CES 2013

    Next week, AMP will be heading back to Vegas to the 2013 International Consumer Electronics Show. I hope that we find a ton of awesome technology to bring back to our clients and, on a personal level, that I consume much less Sbarro than last year. Here’s a quick outlook of some of the things… Read more »

  • November 9, 2012

    If You Can’t Beat Them, Copy Apple.

    As I strolled through the Prudential Center in Boston, glancing down at my low-battery iPhone, I was surprised and excited to catch a glimpse of what could only be an Apple store. The sleek glassy store-front and roaming t-shirt clad employees that have come to symbolize the face of cutting edge technology greeted me. Much… Read more »

  • October 19, 2012

    How Technology will Change Education for College Students

    Leading up to our Future M session on How the Class of 2016 Will Change the World of Marketing, we conducted a mini-focus group with our college interns to better understand their mindsets. The next few posts will include millennials responses to a few topical prompts. Prompt #1: Do you think the way you learn… Read more »

  • August 29, 2012

    Trend Spotting: 2012 Holiday Shopping Season

    It’s the most wonderful time of the year (especially for retailers). The holiday shopping season is fast approaching, and whether brands are focusing on Black Friday, Cyber Monday, or beyond, taking total advantage of the latest consumer behaviors and trends is essential. What to Expect this Season In-store Technology Top trend spotter Marian Salzman predicts… Read more »

  • August 23, 2012

    Apple Patent Suggests User-Relevant Ad Serving

    Recently, Engadget uncovered a very interesting entry from the US Patent and Trademark Office from Apple that would allow “systems and methods [to seamlessly switch] media playback between a media broadcast…and media from a local media library.” For example, say you’re listening to streaming radio that cuts to a brief video ad and the algorithm… Read more »

  • January 17, 2012

    2012 CES: Key Themes

    Following a week in Las Vegas to cover CES, here are four key themes that emerged from the avalanche of keynotes, panel discussions, presentations and exhibitor booths.

  • January 9, 2012

    What we’re looking forward to at 2012 CES

    This week a small cadre of AMP’s most tech-minded individuals (nerds) will be going to the 2012 International Consumer Electronics Show in Las Vegas. And fortunately for all of you, what happens there will not stay there, but instead be blogged, live-tweeted, filmed, twit-pic’d, and recapped for your viewing pleasure.

  • January 14, 2011

    Three Awesome Things You Missed at CES Because Everyone Was Too Busy Talking About Tablets

    Don’t get me wrong, I <3 technology. I am completely enamored by all things plasticy, shiny, button-filled and new. Throw in a blinking light of some sort, and I’ll probably fetch my wallet.

    That aside, I feel that there are several breakthrough technologies that were showcased at CES that the general public will not see for another year until they hit the mainstream. So get your clicking-finger ready to learn about more than tablet computers and 3D everything. These technologies are truly revolutionary and inspiring. Sorry, 10.1ˆ Angry Birds.

  • January 14, 2011

    Three Awesome Things You Missed at CES Because Everyone Was Too Busy Talking About Tablets

    Don’t get me wrong, I <3 technology. I am completely enamored by all things plasticy, shiny, button-filled and new. Throw in a blinking light of some sort, and I’ll probably fetch my wallet.

    That aside, I feel that there are several breakthrough technologies that were showcased at CES that the general public will not see for another year until they hit the mainstream. So get your clicking-finger ready to learn about more than tablet computers and 3D everything. These technologies are truly revolutionary and inspiring. Sorry, 10.1ˆ Angry Birds.

  • January 3, 2011

    Experiencing Life through Augmented Reality

    With recent developments in AR technology, we’ve seen a large influx of AR being used at retail for marketing, promotions and sales needs targeting consumers while at home, on-the-go, or in-store. AR allows for consumers to have an enhanced brand experience, and for retailers to connect with their target audience by utilizing engaging, interactive techniques rather than traditional marketing methods. A handful of retailers, including Ray-Ban, have successfully integrated AR into their marketing strategies.