March 14, 2013
How Pinteresting: The Introduction of Pinterest Analytics
By : Rachel Lawton, Social Media Strategist,
As the fastest growing social network and third in the ranks among Facebook and Twitter (according to ExperianMarketing Services), marketers have recognized the value in Pinterest as a channel that allows brands to cultivate their personality based on an engaging and visual interface filled with dynamic content. BUT, until now, it was hard to pin down (yes that was a pun), the business implications of this interaction.