By : Matt Jacobs, Director, Strategic Marketing Group
The interwebs are abuzz with Facebook's recent purchase of photo sharing app Instagram for $1 BILLION. AMP's Director of Integrated Marketing, Matt Jacobs, discusses this massive acquisition and what it means for marketers.
By : Jon Bishop, Web Developer, Interactive
One of the more tedious aspects of blogging can be properly hyperlinking your content and finding relevant images to spruce it up. I know I've spent upwards of an hour in the past looking for Creative Commons images relevant to my topic. Here are two services that I've found to be very helpful in finding images and properly linking to the right sources.
By : Matt Rainone, Manager, Strategic Marketing Group
Hear the AMP Insights Lab perspective on why digital tools enhance experiential marketing efforts. Matt Rainone, Manager in our Integrated Marketing Group, discusses 4 helpful tools to integrate digital into your next experiential marketing campaign: 1) MoZeus (http://www.mozeus.
By : Jamie Pappas, Vice President, Social Media & Public Relations
As you’ve likely heard by now, Facebook will be switching all brand pages over to the new Facebook Timeline layout as of March 30th, though you can preview the functionality now. While the jury is still out among some social media professionals as to whether or not this shift is beneficial to brands, I’m not having any trouble seeing the value this shift brings to the table for brands seeking real relationships with their consumers. This shift in functionality is one that finally, and for the first real time in the social media space, enables brands to tell their story, share their history, share the milestones that matter, and engage with consumers in an authentic conversation and relationship.
By : Jason Rivera, Director, Consumer Insights
Hear the AMP Insights Lab perspective on social media metrics and measuring what matters. AMP Agency presents Videos by the Insights Lab- a think tank dedicated to uncovering, understanding and leveraging the best way to connect brands with consumers via the latest technology.
