Filtered by Service: Search – Paid & Organic Search Services

April 25, 2013

Why Your Brand Needs Stipple

By : Matt Rainone, Senior Manager, Integrated Marketing Group

It's time for brands to take back their images. Stipple has a solution.

April 10, 2013

PR is Your Most Valuable Link Building Tool

By : Greg Faucher, Account Supervisor, Search

A large component of effective SEO is to acquire links from authoritative sources that are relevant to your brand.

March 22, 2013

Your Blog is Boring

By : Greg Faucher, Account Supervisor, Search

Blogs are often the worst offenders of boring and self serving content. With the right approach, a blog can be an easy way to generate fresh relevant content that is indexable by search engines. This post will share tips and tricks for making your blog the opposite of boring.

March 15, 2013

8 Reasons Why Google Authorship is Important to Your Brand

By : Michelle Gilbert, Coordinator, Search

What is Google Authorship? It’s a type of markup created by Google in which authors can link content they’ve created back to their Google+ profile. Once an article is linked, information is added to its search result including the author’s picture, a link to the author’s Google+ profile, the number of “circles” they’re in, and a link to the rest of their work. While writers are the most obvious to benefit from Google authorship, there are also countless benefits for brands that take advantage of this markup. Here’s a look at the top 8:

February 11, 2013

Enhanced Campaigns — Latest Updates to Google AdWords Platform

By : Abby Tarbell, Search Coordinator, Search

How will Google's recent "upgrades" to AdWords affect cross-device targeting?