Author archive: Ally Moehring

December 1, 2009

5 Reminders, Tips, and Lessons about Social Media Strategy from the Ad Club Panel

By : Ally Moehring, Strategist, Integrated Public Relations

This morning, a couple of us had coffee and some OJ with the Ad Club and their three panelists talking about social media strategy: “Dunkin’” Dave Puner of Dunkin’ Brands, Inc. (@dunkindonuts), Tom Matlack, co-editor of The Good Men Project (@TMatlack) and Janet Swaysland of Monster Worldwide. Listening to these social media rock stars, I was reminded of a few fundamentals that all too often we forget: Even the pros were once newbies.

November 9, 2009

Twitter gets younger, Facebook gets older

By : Ally Moehring, Strategist, Integrated Public Relations

According to the latest Pew Internet & American Life research results, contrary to recent reports Twitter is quickly being adopted by a younger demographic with the average age of Twitter users at 31, compared to Facebook’s average user age of 33, up from 26.

August 19, 2009

I "HEART" Free Stuff

By : Ally Moehring, Strategist, Integrated Public Relations

It’s no secret that I am a Twitter junkie. Personally, it is important to me to hear about Kourtney Kardashian’s pregnancy 5 seconds before you and to read @jordanrubin’s Tweets so I can giggle like a schoolgirl (translation: loudly guffaw and snort, I’m not dainty).

July 6, 2009

Where were you when ______?

By : Ally Moehring, Strategist, Integrated Public Relations

I know exactly where I was when the OJ verdict was read (physics class) and when I heard about the planes crashing into the twin towers (at my desk, starting my day at my first job after college), but when someone said Michael Jackson’s death would be a generational defining moment for people my age and asked me how I found out two days after his death I could not remember at all.

June 26, 2009

What is Twitter doing?

By : Ally Moehring, Strategist, Integrated Public Relations

If only I could tell you in 140 characters or less… The post Ashton/Oprah effect numbers are in and according to Quantast, Twitter more than tripled in size in the three months between February and May – up from 7 million users in February to nearly 22 million users in the month of May.