News

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Latest News
Hasbro Logo
April 18, 2012

Hasbro Appoints AMP Agency as Search Agency of Record

Hasbro, Inc. a leading, global toy and game manufacturer, has selected AMP Agency, an integrated communications agency, as its Agency of Record for search services. Seeking an agency to further enhance their search efforts, Hasbro selected AMP as their search Agency of Record following a competitive review based on its creativity, innovative thinking and digital expertise.

AMP’s Digital Services team will be responsible for providing digital strategy and implementation across multiple channels, including paid search (SEM), search engine optimization (SEO), creative and analytics. AMP and Hasbro aim to leverage an integrated mix of digital touchpoints to further connect consumers with Hasbro’s family of iconic brands and products including: MONOPOLY, NERF, TRANSFORMERS, MY LITTLE PONY, G.I. JOE and PLAYSKOOL.

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web_bayer_advanced_logo
April 12, 2012

Bayer Advanced Selects AMP Agency as Event Marketing Provider

Bayer Advanced, one of the leading consumer lawn and garden brands in the United States, has selected AMP Agency, an integrated communications agency, to develop the DuraZone Weed and Grass Killer Own Your Zone event tour.

The DuraZone Own Your Zone event marketing tour will showcase the new line of DuraZone Weed and Grass Killer products developed to help consumers protect their landscapes from weeds. The tour will launch in Phoenix at the Maricopa County Fair on April 13th and traveling across the country over the following two months with events in top markets nationwide, including: Dallas, Houston, Miami, Tampa, Orlando, Atlanta, Charlotte, Washington, DC and Philadelphia.

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jumpstart
February 28, 2012

Jumpstart Selects AMP Agency for Web Redesign

Jumpstart, a national early education organization that helps preschool children from low-income neighborhoods develop the language and literacy skills they need to be successful in kindergarten, has selected AMP Agency, an integrated communications agency, as its partner for a comprehensive website redesign. Since 1993, Jumpstart has trained college students and community volunteers to deliver its program to thousands of young children nationwide.

"AMP Agency has a strong track record of employing deep insight and analytics to drive marketing and communications strategy,” said Joy Errico Seusing, VP of External Relations at Jumpstart. “We are very excited to work with AMP Agency on designing a dynamic website that reflects Jumpstart’s mission and impact.”

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February 1, 2012

Joel Breen joins AMP Agency as Digital Account Director

January 6, 2012

AMP Agency wins 2011 Interactive Marketing Award for Nasoya “Wrappy Hour” Campaign

October 6, 2011

AMP Agency Joins Marin Software Certified Agency Program

September 24, 2011

NFL PLAYERS Selects AMP Agency as Creative Agency of Record

September 19, 2011

Snack Factory Selects AMP Agency to Launch “Bold & Spicy” Line of Pretzel Crisps

August 24, 2011

AMP Named One Event Industry’s Top 100 Agencies

June 24, 2011

AMP Named to 2011 Promo 100; Ranks #6 in Interactive Specialty

April 24, 2011

Dennis Burton Shares Event Design Insights in the Rhoddy Roundtable

April 21, 2011

AMP Agency selected as an Official Honoree for 2011 Webby Awards

April 21, 2011

AMP Agency named finalist for Ex-Awards

April 21, 2011

AMP Agency named finalist for Single Impact Effie Award

April 20, 2011

Alloy Completes Sale of AMP Agency to Current Management Team

March 24, 2011

AMP Agency announces the hiring of Jamie Pappas as Vice President of Social Media

February 7, 2011

AMP Agency’s Consumer Shopping Survey “Inside the Buy” Reveals Modern Consumers Lack True Brand Loyalty

February 7, 2011

Study: Gens X, Y Rely On Research, Less On Loyalty

February 1, 2011

AMP Agency helps Blue Shield of CA exceed Sales Goals

January 24, 2011

AMP’s Jon Genese Shares his Perspective on Shopper Marketing with Retail Leverage

January 5, 2011

AMP Agency Completes Sale of Assets of its New Jersey and Los Angeles Based Experiential Offices

January 1, 2011

Marketers Strike a Balance Between Skeptical Teens and their Cautious Parents

December 22, 2010

AMP’s Matt Jacobs named one of Five Fresh Faces Leading Boston’s Creative Revolution

December 2, 2010

AMP Insights: Teens Represent Key Holiday Shopper Segment

November 30, 2010

If Your Target Audience is Teen Holiday Shoppers…

November 25, 2010

Fashionistas Take Passion to Web

October 21, 2010

Buy Buy To Shopping As You Know It: Say Hello To The Future of Consumerism

October 21, 2010

AMP Named a Finalist for three MITX Awards

October 13, 2010

Lies About ROI and How To Spot Them By Karen Macumber

August 21, 2010

Haul Videos Making People Cash

June 21, 2010

Online and Offline Social Networks Key to Teen Shopping

June 21, 2010

AMP Agency ranked #24 on this year’s Promo 100 agency list

June 21, 2010

2010 Agency IT List–AMP Named one of Event Industry’s Top 100 Agencies

June 9, 2010

AMP Agency’s LaundryView website named one of “12 Killer Websites Worth Watching”

May 21, 2010

Your client touring college campuses Handing out free samples is a great way to connect

April 21, 2010

Reed Elsevier Units Tap AMP

April 5, 2010

5 Reasons Digital Agencies Will Fail By Karen Macumber

March 26, 2010

AMP Agency wins First Place in Search Engine Marketing category in Promo’s 2010 Interactive Marketing Awards.

March 1, 2010

AMP Named Finalist for Best Activation of an Entertainment Sponsorship for 2010 Ex Awards.

February 21, 2010

AMP hires Jamie Graham as VP-Creative Director

February 21, 2010

Karen Macumber, SVP, Media Services Featured in iMedia Connection

February 21, 2010

Gary Colen Featured in Event Marketer

January 21, 2010

AMP Agency Acquires Massachusetts-based Digital Marketing Agency Pixel Bridge

January 3, 2010

Marketing to Moms: AMP Agency featured in best of digital creative showcase

November 21, 2009

MITX Award Winner

July 21, 2009

AMP Agency Acquires Search Marketing Agency

June 21, 2009

AMP Named #24 on PROMO’s Top 100 List

June 21, 2009

AMP Agency Listed to Event Marketer IT List

September 25, 2008

AMP Agency Acquires Fulgent Media Group

August 6, 2008

AMPlified Study Shows How ‘Green’ Affects Buying

We don't like to brag. But we don't hate it either. So here goes: We've won some impressive awards.

Check them out.